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Applying behavioural economics principles to increase demand for free HIV testing services at private doctor-led clinics in Johannesburg, South Africa: A randomised controlled trial

PLOS Global Public Health

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Authors

Simamkele Bokolo, Suzanne Mabaso, Wentzel Kruger, Preethi Mistri, Laura Schmucker, Candice Chetty-Makkan, Sophie J S Pascoe, Alison Buttenheim, Harsha Thirumurthy, Lawrence Long