Knowledge @ Wharton: Why the Vaping Business Is Going Up in Smoke

If you’re craving JUUL mango pods, you may be out of luck. This week, the U.S. Food and Drug Administration (FDA) launched an attack on the rising underage use of tobacco products – which it considers to be an epidemic – and imposed sharp sales restrictions on flavored electronic cigarettes. The FDA also announced plans to ban menthol cigarettes and flavored cigars. In anticipation of this regulatory ruling, JUUL Labs, the San Francisco company that makes JUUL e-cigarettes, said on Tuesday that it would suspend sales of most of its flavored e-cigarette pods in retail stores and would stop its social media promotions. Read more at Knowledge @ Wharton