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November 8, 2011

Successful Weight-loss Programs Align with Human Wiring

Source: Vitals on MSNBC.com, November 8, 2011 Kevin Volpp noted that humans seek immediate gratification, which is what makes long-term goals involving delayed satisfaction, such as losing weight, difficult. Programs that offer financial incentives for losing weight can meet the human need for gratification and help people reach their weight loss goals.

CHIBE Experts

Kevin Volpp, MD, PhD

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