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RNZ: Why Is It Hard to Make Healthy Decisions?

From RNZ: “Smoking causes lung cancer and heart disease. Regular exercise reduces the risk of obesity, type 2 diabetes, and high blood pressure. The proof is out there, yet some people resist making changes to improve their health. Why is it so hard to make healthy decisions? Answering this question is the mission of behavioural economist David Asch.” Listen to the interview here.