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Cass Sunstein on Nudging, Sludge, and the Power of ‘Dishabituation’

Knowledge at Wharton

From Knowledge at Wharton:

As behavioral scientists, Wharton professors Katy Milkman and Angela Duckworth have spent years studying the best ways to “nudge” people with choice-preserving but psychologically wise interventions to help them make better decisions. So, when they invited their friend and colleague Cass Sunstein, a Harvard Law School professor and renowned behavioral economics expert, to talk about nudging, the conversation went deep.

Read more at Knowledge at Wharton.