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LA Times: Want to reduce opioid use? Nudge the doctors who prescribe them

“In a recent study conducted on the overprescribing of antibiotics for viral infections, monthly reports sent to doctors comparing their prescribing practices with those of top peer performers resulted in a 71% decline in inappropriate antibiotic prescriptions. Harnessing the ultra-competitive instincts of doctors, this effect lasted a year after the reports stopped.
Now University of Pennsylvania researchers are undertaking a large-scale three-year trial to see if the same nudge works on opioid prescribing practices.”
Read more at Los Angeles Times

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