The Fresh Start Effect: Breaking Points in Life Motivate Virtuous Behavior
The Wharton School Research Paper No. 51
Authors
Hengchen Dai, B.A.; Katherine L. Milkman, Ph.D.; Jason Riis, Ph.D.
The Wharton School Research Paper No. 51
Hengchen Dai, B.A.; Katherine L. Milkman, Ph.D.; Jason Riis, Ph.D.