In a conversation with The Regulatory Review, physician–economist Kevin Volpp discusses how behavioral economics can inform the design of interventions to promote healthier decision-making and improve population health outcomes.
Although “behavioral economics strategies” have led to measurable improvements in health outcomes, Volpp emphasizes persistent challenges in scaling even the most promising initiatives. Highlighting his team’s recent work, including its efforts to expand access to “food is medicine” internationally, he shares insights on how practitioners can confront challenges and build solutions with long-term viability. Volpp underscores the importance of promoting transparency and forming strong, aligned research partnerships to ensure that behavioral health interventions can succeed in real-world settings.