Founded in 2008 by University of Pennsylvania faculty in collaboration with faculty from the Center for Behavioral Decision Research at Carnegie Mellon University, the Center for Health Incentives and Behavioral Economics, or CHIBE, was one of the first dedicated to the implementation of behavioral economic research in health. We are one of two NIH-funded Centers in Behavioral Economics and Health in the United States.
CHIBE shares faculty and leadership with the Penn CMU Roybal P30 Center on Behavioral Economics and Health, which was established by Drs. Kevin Volpp and George Loewenstein to support the translation of behavioral economic principles into research that improves the health of aging and older populations.
To date, CHIBE has received funding and developed partnerships with a mix of private and public sector entities that are well-positioned to influence change in the delivery of health care. We have conducted or have ongoing research collaborations with the National Institutes of Health, CVS Caremark, Horizon Blue Cross Blue Shield, Humana, the Robert Wood Johnson Foundation, Aramark, McKinsey & Company, General Electric, Humana, Aetna, the Geisinger Health system, and the New York State Medicaid program, among others, as well as faculty at other universities. See our Partners page.
Funded by the NIH National Institute on Aging, and developed by an interdisciplinary team of CHIBE researchers, Way to Health is an online behavioral economic intervention toolbox for researchers and study participants. Researchers can use off-the-shelf tools to build customized websites for health-related behavioral economic studies. As a result, study participants have interactive online homes that can display their progress and automatically report their data through integrated wireless biometric devices. Learn more about it at the Way to Health platform and check out the Way to Health Issue Brief and Demonstration Video.
CHIBE faculty apply concepts from the field of behavioral economics to design, implement, and evaluate interventions that improve health and build knowledge about efficacy, cost, and effectiveness. Our researchers have received funding from several institutes within the National Institutes of Health, a variety of corporate partners, and foundations. A complete list of research projects is available on our Research page.
Behavioral economics is an academic field that uses principles of economics and psychology to examine how individuals make choices in complex contexts--such as personal finances and health--and seeks ways to improve their decisions and behaviors.