katy milkman

Q&A with Dr. Katy Milkman, Author of New Book ‘How to Change’

By CHIBEblog

Katherine L. Milkman, PhD, James G. Dinan Professor at the Wharton School of The University of Pennsylvania, is Co-Director of The Behavior Change for Good Initiative and a CHIBE-affiliated faculty member. Read our Q&A to learn more about Dr. Milkman’s new book called How to Change, which was released on May 4, 2021. How might this book be helpful for those in the health care field who are trying to encourage patients to have healthier habits? I’m optimistic that anyone who’s interested in encouraging healthy habits will find my book packed with strategic advice. How to Change covers everything from…

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Time: The 3 Science-Backed Strategies That Can Help You Achieve Your Post-Pandemic Goals

By In the News

Having a “fresh start” is a powerful motive to initiate positive change at home and at work. But what are the chances that a new, post-COVID fitness routine or commitment to meeting-free mornings will outlast our initial fervor? As a final example, many people fail to achieve their goals because they get discouraged by small setbacks. For over a decade, my Wharton colleague Marissa Sharif has had the ambitious goal of running every day. But, as a behavioral scientist, Marissa realized that a missed jog could easily spiral into a series of skipped workouts thanks to the aptly-named “what the hell effect.” Research…

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Wired: The Power and Pitfalls of Gamification

By In the News

Adapted from How to Change: The Science of Getting from Where You Are to Where You Want to Be by Katherine Milkman, PhD Gamification first took off more than a decade ago. At the time, there wasn’t much evidence for its value; the concept just seemed to make sense. Business consultants promised organizations that gamifying work could more effectively motivate employees, not by changing their work itself, but by changing its packaging, and making goal achievement a bit more exciting as a result (“Yes! I earned a star!”). This latest science suggests it makes lots of sense for apps to continue gamifying…

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