Choice Architecture and Mailed Outreach for Colorectal Cancer Screening

Principal Investigator

Shivan Mehta, MD, MBA

Research Areas

Chronic Disease Management

Funder

NIA/NIH P30AG034546 (Roybal Pilot Project)

Choice Architecture and Mailed Outreach for Colorectal Cancer Screening

The proposed project will evaluate the effect of mailed colonoscopy outreach, mailed FIT, or mailed FIT with the choice of colonoscopy (active choice). The hypothesis is that offering the choice of mailed FIT or colonoscopy will result in greater screening response than mailed FIT or colonoscopy outreach alone.