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In the News

Category Archives: In the News

Newswise: CHIBE Combats the Opioid Crisis, One ‘Nudge’ at a Time

By | In the News

“One such program is the REDUCE study, led by Amol Navathe, MD, PhD, an assistant professor of Health Policy and Medicine and associate director of CHIBE, and Mitesh S. Patel, MD, MBA, MS, an assistant professor of Medicine and Health Care Management and director of the Penn Medicine Nudge Unit. Backed by a $600,000 grant from the Donaghue Foundation, Navathe and Patel are collaborating with the Sutter Health System in northern California to assess whether shifting the default options of electronic health records (EHRs) can effectively decrease the number of opioid pills physicians prescribe, and whether sending monthly reports comparing prescribing patterns among physicians can “nudge” them towards lower rates of prescribing.”

Read more at Newswise 

IFLScience!: How Many Hipsters Does It Take To Turn A Trend Mainstream?

By | In the News

“Damon Centola, a sociologist at the University of Pennsylvania, and his team recruited 200 people to play an online game. The participants were shown a face and asked to give it a name. But to win, they had to come up with the exact same name as an anonymous partner. The participants weren’t allowed to reveal their name until after the round had ended.”

Read more at IFLScience!

Scientific American: The 25% Revolution—How Big Does a Minority Have to Be to Reshape Society?

By | In the News

“A new study about the power of committed minorities to shift conventional thinking offers some surprising possible answers. Published this week in Science, the paper describes an online experiment in which researchers sought to determine what percentage of total population a minority needs to reach the critical mass necessary to reverse a majority viewpoint. The tipping point, they found, is just 25 percent. At and slightly above that level, contrarians were able to “convert” anywhere from 72 to 100 percent of the population of their respective groups. Prior to the efforts of the minority, the population had been in 100 percent agreement about their original position.”

Read more at Scientific American 

Science Daily: Tipping point for large-scale social change

By | In the News

‘”What we were able to do in this study was to develop a theoretical model that would predict the size of the critical mass needed to shift group norms, and then test it experimentally,’ says lead author Damon Centola, Ph.D., associate professor at the University of Pennsylvania’s Annenberg School for Communication and the School of Engineering and Applied Science.”

Read more at Science Daily

UCLA Anderson: Behavioral Nudges Timed to Certain Days are Effective Motivators

By | In the News

“Dai and colleagues have recently advanced the understanding of fresh starts as motivational tools. In 2014, while at the University of Pennsylvania’s Wharton School, Dai and colleagues Katherine L. Milkman and Jason Riis conducted a series of archival studies and found that the beginning of a new week, a new month or other distinctive starting periods — such as a new semester for college undergraduates — serves as a motivational nudge. There’s no need to wait for January 1″

Read more at UCLA Anderson

Knowledge@Wharton: Why Wellness Programs Don’t Work So Well

By | In the News

“The challenge is that a lot of these programs are designed with the idea that we’re perfectly rational people. That a little bit of feedback — you could lose a few pounds or you should eat a little bit less — is naturally going to fall upon a rational human being who’s going to say, ‘You know, you’re right.’ The trouble is, I don’t necessarily want to get on the scale in the morning and get that feedback. Sometimes that feedback isn’t so helpful. Sometimes it’s a little aversive.”

Read more at Knowledge@Wharton

LDI eMagazine – Innovation Tournament Targets Mental Health Clinicians Across Philadelphia

By | In the News

“Part of a four-year, NIMH-funded Penn ALACRITY study exploring how behavioral economics and implementation science can be combined to improve mental health care, the “IDEA Gala” tournament received 65 submissions from 55 clinicians about how to broaden and accelerate the use of evidence-based practices in the region’s community mental health organizations. Six winning ideas were selected by a six-member Challenge Committee headed by Philadelphia Commissioner of Behavioral Health and Intellectual disAbility Services (DBHIDS) David Jones, MS.”

Read more at LDI eMagazine 

Behavioral Scientist: Adam Grant: Understanding People Who Aren’t Like You

By | In the News

“I thought they were driven by different personality traits. But in college, I learned that they shared a trait in common. I took a personality psychology class with Brian Little, and his lecture on self-monitoring was eye-opening. High self-monitors are motivated and skilled at adapting to the expectations of the situation. Low self-monitors gravitate more toward consistency: They’re adept at expressing themselves and transcending the constraints of social norms.”

Read more at Behavioral Scientist