Center for Health Incentives and Behavioral Economics News Archive

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Calorie Labeling Legislation May Not Prove Effective at Tackling Obesity

Source:  Pittsburgh Post-Gazette, March 29, 2009

According to George Loewenstein, Julie Downs and graduate student Jessica Wisdom at Carnegie Mellon University, part of the problem is that it is much easier to overeat than to eat well. Changes need to occur to make eating well easier and cheaper. When eating healthy is easier and eating unhealthy is harder, then people will choose the healthier foods.